The architecture, with its sturdy, multi-story masonry style and specific window frames, strongly suggests a Northern or Eastern European city. The presence of snow on the ground and the street lighting indicate a cold climate. The signage "Everlast Sportswear" is in English, but the building style and the overall urban atmosphere point toward a place like Helsinki, Finland. The street layout and traffic signals are consistent with a major Nordic city. I am moderately sure this is Helsinki.

then: guess