The architecture and the snowy, urban environment suggest a location in Eastern or Southeastern Europe. The sign on the building says "ons" and "company," which might be a specific local business. The cars parked on the street and the general layout are typical of a Balkan city. I suspect this is in Kosovo or a neighboring country given the style of the buildings and the license plate style visible on the parked cars. I am moderately sure this is Pristina, Kosovo.

then: forward

The architecture remains consistent with modern urban developments in the Balkans. The traffic signs are circular with red borders, typical of European standards. The presence of snow and the specific style of the residential buildings strongly point toward a city like Pristina. I am becoming more confident that this is indeed Kosovo.

then: guess